About

BEAUTIFUL,
ORGANIC AND
WASHABLE.
LUNCH BAGS,
TOTES AND
REUSABLES.

BUILT TO LAST.

BUILT TO LOOK FABULOUS.

BUILT WITH AN UNSHAKEABLE
COMMITMENT TO PLANET-FRIENDLY
PRODUCTION.

Our Story

When we opened our doors over a decade ago there was only one kid in this picture, and only one product at Fluf (the humble pillow). Both families have exploded, so to speak.

We now make a range of high quality reusables that are healthy and safe.

Everything is effortless, durable and machine washable. We’re all about sustainability, fanatical customer service, uncompromising quality products and attention to detail. At Fluf, it’s not just about what we do, but how we do it.

We hope you like your Fluf products as much as we enjoy making them!

Nathalie and Terra in their Toronto studio

OUR GANG OF TESTERS

It’s these guys that test our new stuff. They declare what works (emojis!!) and what doesn’t (rules!). They help us make our products stronger, smarter & better. In exchange, we cater to their every whim.

Our Kick-A*#! Collections

Lil B Pack

Mini & Mighty

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Pouches, Kits & Cases

Stash, Zip, Go

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LUNCH BAGS: CLASSIC, BIG & ZIP

Baked into every bag: organic cotton, food-safe lining, machine-washability and killer design.

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Snack Packs

Fill. Rinse. Repeat.

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Napkins

Addicted to paper napkins?
Consider this an intervention.

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Bags: Tote, Bin & Utility

Custom-made for lugging and loving.

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